Recent studies have shown that stores and businesses decorated for the holidays create a positive feeling among customers and passers-by. They feel at home, are happier, and are more likely to buy gifts or spend at these festive businesses.
Whether these are shops, bars, restaurants or various institutions, they give an inviting and irresistible atmosphere when decorated for the holidays. People and clientele feel more inclined to enter such premises and spend time there.
The decoration includes all the standard elements such as fir trees, garlands, red flowers, but there are also some other details that affect besides decorations. For example, festive music in the background has an almost unconscious effect on people and creates, together with the decorations, a state of comfort and familiarity.
Also, the right holiday scents affect mood and even encourage shopping. According to studies, it is said that the smell of citrus can stimulate spending in people who frequent your business.
It is known that during the holiday season, retailers make 20% to 40% of their annual revenue. This means that a successful season lays the foundation for the rest of the year, while a bad season can have a dark effect throughout the year.
Employees will also benefit from a festive season at your business
Of course, the joy of the holidays goes beyond the customers. Happy employees result in better customer service, and better customer service makes for a more effective holiday season. Cases show that holiday decorations and a festive atmosphere improve the mood of employees as well. When this happens, you gain customers who are happier and more likely to recommend your business to their friends.
Creating the right atmosphere means having decorations that best suit your space. Creating the right holiday display that isn’t overwhelming, over-the-top, and doesn’t create a negative effect is key.
How to properly decorate your business for the holidays?
Also this year, one of the main streets of Tirana, near Wilson Square, has been decorated by the wonderful facade of an extraordinary showroom that brings the atmosphere of the holidays to Tirana. With a stunning facade, outstanding products and welcoming staff, this store promises fabulous holidays. We are sure that the readers understood that we are talking about Season Decor.
The variety of decors, accessories and furnishings offered by this company is such that it leaves you speechless. So that the decor of your holidays is unmistakable and according to the standards required by the holidays, Season Decor will put a professional designer at your disposal. The designer will create the ideal decor for the facade or interior of your business depending on the style or budget. You just have to choose your favorite colors.
Many shopping centers, small or large businesses, are decorated by Season Decor for the holiday season. But more and more, the demand has increased to have quality decorations that last for years, thus turning the purchase into an investment. Season Decor also offers assembly service, making it very easy to decorate your home or business.
One of the first business customers at Season Decor, tells Business Magazine that all the decorations he bought in the first year of opening, in 2011, are still in good condition. Although he has used them every year in the winter season, 95% of the materials work the same as the first day. In the following years, he only had to complete the decor with additional elements.
The holidays are a very good period to increase sales and traffic in your business, use them in the right way to be part of the magic that the city gains at such a time.
Create catalogs with WhatsApp Business and sell more these holidays
The functionality that allows you to share your products and services on WhatsApp without having to send them one by one is now available. With Catalogs you can put images, prices and descriptions so that your customers can see them. Take advantage of this option this year-end.
Now you can create catalogs of your products and services and share them among your contacts without having to send them one by one. This is the newest functionality of WhatsApp Business: Catalogs, which will make it easier for you to display your offers among your customers.
According to recent Facebook research, 30% of Mexicans look forward to planning most of their purchases this season from their mobile devices. And you’re still in time and take advantage of this tool before the holiday season.
In an interview, Amrit Pal, WhatsApp product manager, explained that the functionality acts as a store where a business owner can showcase and share everything they sell. Thus, customers can easily browse and discover something they would like to buy.
This new functionality also helps a customer not leave the conversation and visit an external website to view the catalog of products and services. While the business owner can provide better service.
“Catalogs functionality achieves better connections between business owners and their customers. As an owner, it allows you to upload up to 500 images, to which you can add product information such as descriptions and prices,” explains Amrit.
Steps for using Catalogs:
- Create Whats App Business
- Go to company settings (settings)
- Select Catalog (if it doesn’t appear, you’ll need to update your app)
- Add product or service. Tap the + button to add images of the products you want to display. Add a name and short description for each. You can also add links and code of each product and save it. Your catalog is ready.
- Share these products with your customers directly from the catalog.
5 recommendations to avoid impulse purchases during the holiday season
Taking care of personal finances during the New Year season is essential to avoid overspending and start 2022 in the best possible way.
The Christmas season brings more spending than normal due to the buying of gifts, celebrations and meals that take place on these dates. In this article, we bring you a series of tips to avoid unnecessary purchases and the generation of economic disorders.
The Christmas season is a time when people often lose control of their finances, as many times they spend more than their budget or make unnecessary purchases. For this reason, it is important to be clear on how to act, so that expenses do not exceed income and the family economy is not affected by debt next year.
Here are five recommendations to enjoy the holiday season calmly and without losing control when shopping:
Understand the financial reality: The last few months have been complex for everyone. According to the data, the number of employees has decreased, so the level of economic uncertainty for many is a reality that requires reflection and should be taken into account when celebrating. Encouraging celebrations with DIY gifts can be a good idea so that everyone can participate.
Set a budget: To take care of your finances it is essential to avoid spending more than you take in, and in this sense, making a budget is an excellent mechanism for controlling money and knowing clearly what the amount is can be shared, to shop during the Christmas season.
Plan your shopping: Trade is back on and businesses will be creating promotions and discounts to attract shoppers over Christmas. It is a good suggestion to prepare a list in advance that will help you decide what gifts to give and to whom. Do not make impulse purchases, but behave intelligently and analyze each product you want to buy.
Savings priority: The pandemic taught the importance of being careful with finances, so it is always recommended to reserve an amount to attend to any unforeseen event.
Ideally, a person can save 20% of their income every month. If this cannot be achieved, it is important to save at least a percentage and make a section for unforeseen expenses equivalent to 10% of our savings, so that we are prepared for any eventuality.
Avoid debt: Many people tend to make their purchases with credit cards, which if misused, can bring more than a headache.
Remember that credit cards are not an extension of our salary, so understanding credit card installment payments is essential, as the interest that accrues after using them can end up being two or three payments, multiples of the value of the product that was purchased.
The financial situation is complex, but that’s not why we should stop celebrating. The call for this period is to act and spend with measure and balance, to enjoy the holidays with family and friends, which is their essence, and not for the month of January to become a month of regrets and claims for the expenses incurred.
Gifts for employees
At least once a year, employees expect a small gift of appreciation from their employers. This usually happens during the holiday season or the end of the year, explains a holiday study from CareerBuilder .
Of course, most would prefer a simple cash bonus. So if this is an opportunity for your company, don’t pass it up for the sake of a small gift that only a few employees might appreciate.
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